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XaaS Product Management


Get XaaS Product Management Best Practices and Advisory with TSIA

The customer consumption model is constantly changing, is your Product Management organization keeping up?

At TSIA, the XaaS Product Management research and advisory practice is dedicated to best practices for product management teams to accelerate the success of the as-a-service business model.

Achieving growth and scale in an as-a-service (XaaS) business, is enabled by from designing and pricing ‘complete offers’ that helps customers achieve specific outcomes and affecting a go-to-market model that prescriptively and cost-effectively drives sales, adoption,
expansion, and renewal.

Top XaaS Product Management Challenges

Here’s a look at the top business challenges we’re currently helping our members across the globe solve:

XaaS portfolio investment strategies
Design methodology for effective XaaS offers
Developing optimal XaaS pricing
Prescriptive product engineering that drives user adoption
Fit for purpose XaaS lifecycle management process


Expand to see more business challenges we can help you solve+

TSIA Can Help

Whether your company is still trying to answer the question, “How do we create a profitable XaaS offer?” or you’re part of a mature product management organization, TSIA can help you and your team drive profitable growth and revenue.

Experience Our XaaS Product Management Research

Get a glimpse into our vault of board-ready data insight and thought leadership in XaaS Product Management.

Data View

Innovative Environments

This Datapoint looks at how innovation is measured and asks the question: Do you consider your business a learning organization?

Data View

Changing Value Propositions

This report looks at how value propositions are expected to change due to COVID-19.

Research Report

TSIA XaaS Product Management Benchmarking

This report explains the critical role the TSIA XaaS Product Management Benchmark process can play in driving organizational transformation.

Research Report

Strategic Planning for Post-Pandemic Advantage

A look at the long-term viability of post-pandemic pricing and customer engagement actions.

Research Report

XaaS Lifecycle Management

Insights on the technology industry's lifecycle management processes and effectively supporting and fueling the recurring revenue business model.


Products Offers Pricing in a Post COVID 19 World

This TSIA webinar will reveal the impact of COVID-19 on the product industry and outline strategies for future success.

Data View

2020 XaaS Product and Analytics Study - Key Findings

This document reports some of the key findings from the 2020 XaaS Product and Analytics study. 

Research Report

Slides | Portfolio Strategies for the Digital Age

Get data on changing markets, recent opportunistic offer practices, and portfolio investment and lifecycle management practices and explore.


Portfolio Strategies for the Digital Age

As the world evolves to new norms in a post pandemic world, it's time for tech companies to revaluate their actions.


The State of XaaS Product Management 2020

Join us for this 45-minute webinar and learn how your product management organization must transform for success in these uncertain times.

Research Report

The State of XaaS Product Management: 2020

Learn what is trending within product management teams pursuing XaaS models, including optimal practices and critical capabilities.

Data View

COVID-19 Impacts: Community Exchange with Product Management Leaders

product management, product manager, product strategy, covid-19 business impact


Attend a TSIA Conference

TSIA conferences offer extensive insight and actionable takeaways for those in the product management community. Learn more about how born-in-the-cloud companies, and those undergoing business model transformation, can benefit from case studies and other exclusive TSIA data.

Example conference topics include:

  • Driving XaaS cultural and skills shift
  • Case studies on the business transition journey from license to subscription
  • The role of segmentation in product design
Laura Fay speaking at our Conference

Experience Our Community

Join our community of XaaS product management leaders.


Meet Our XaaS Product Management Research Executive

This expert research executive heads up our XaaS product management research practice.

XaaS Product Management Advisory Board

This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.


Kailem Anderson
VP, Product Management, Software Services


Tracy Laird
VP Product Management


Meredith Johnson
VP, Product Management

Dell Technologies

Alex Barretto
Senior VP, Dell Technology Services Strategic Planning and Technology


TSIA Member Outcomes

Achieving growth, scalability, and profitability in an as-a-service (XaaS) business.

See the impact TSIA is making on the tech industry by helping Product Management organizations improve their performance.