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Now more than ever, customers and investors are demanding consumption models. This trend is only increasing in the uncertain business climate created by the novel coronavirus COVID-19. Reinforcing your XaaS practices for scale and profit will be critical to business survival.
Scaling XaaS (Anything-as-a-Service) businesses creates massive challenges for those companies who started life in the traditional tech model and has been elusive for the majority of the born-in-the cloud companies who’ve been hanging out for years in an unprofitable state despite healthy top line growth.
This reality has a profound impact on the product management function, from how XaaS offers are crafted and priced, how the handshakes with peer organizations are managed, how teams are organized, skilled, and incentivized to systematically drive growth and profit into their recurring revenue engine.
In this fast-paced webinar, Laura Fay, VP & Managing Director, Offers Research and Advisory,will discuss how product management can emerge stronger from COVID-19 while exploring the following key topics:
VP & Managing Director, Offers Research and Advisory, TSIA
Publish Date: April 22, 2020
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