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COVID-19 Resource Center
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At TSIA, our subscription sales research and advisory practice is dedicated to helping Sales organizations adopt a proactive,
outcome-based approach to selling subscription and as-a-service offers. As a TSIA member, you have access to data-driven insights
so you can deliver the right solutions across the customer engagement model, address customer outcomes, and win recurring revenue deals.
What changes to our Sales compensation models are required as we move to XaaS offers?
How do we align across Sales, Customer Success, Services, Product, and Marketing functions to drive revenue growth?
How do we help our sellers become more effective at outcome-based selling and stop selling based on features and functionality?
How can companies go about achieving an increase in their new business win rate?
As the company starts selling more XaaS and subscription offers, how will it impact our organizational structure?
How should companies go about reducing the amount that it costs to bring on a new customer, especially for XaaS or subscription offers?
How do we get our channel partners to effectively take our XaaS offers to market?
What should companies do to increase the total amount of revenue received from a customer throughout their relationship with the company?
What can a company do to increase the repeatability of subscription offers, especially when sold as part of a broader solution?
What can the Sales organization do to get revenues to be recognized earlier on new XaaS and subscription deals?
Learn more about how TSIA can help your Sales organization accelerate recurring revenue growth.
TSIA’s Subscription Sales research is backed by triple-validated industry data, and covers topics like subscription sales best practices,
as-a-service sales strategy, SaaS compensation models, and more.
What Sales Leaders Should Be Prioritizing in 2021
Preview 2021 strategies that tech firms are using to accelerate their go-to-market performance.
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Software to SaaS GTM: What Good Looks Like
This research paper offers frameworks to help companies design an approach to address software to SaaS GTM challenges.
Expand and Renew
This report looks at how to maintain and grow revenue without additional sales and marketing budgets.
Migrating Customers to XaaS
Framing for how technology providers can segment their existing install base for the great migration to XaaS offers.
Re Start Your Growth Engines XaaS Your Existing Customers
Create a strategy to migrate your subscription models by leading existing customers to new offerings, while also building ongoing profitable growth.
TSIA DataPoint that looks at the effect of services-generated leads.
No Letter in LAER Stands Alone
In this TSIA webinar, you’ll learn how LAER efficiency results in cost-efficient revenue growth.
Optimizing Channel Revenues in the XaaS World
Learn new capabilities required for channel partners to sell and deliver subscription-based offers.
Survival Guide for Renewing Recurring Revenue in the COVID-19 Economic Crisis
In this paper we discuss the implications of discounts on ARR and their impact on a company over a long period of time.
Outcome Selling and Renewal Value Management
This TSIA webinar will discuss Outcome Selling and Renewal Value Management and how this emerging capability will become an operational necessity.
The End of the Road for Field Sales?
Strategies and capabilities that companies can develop and implement to deal with the impact of COVID-19 on the sales organization.
Slides | The Lasting Impact of COVID19 on Sales
The way in which your sales team lands a deal will have a more profound impact on future profitability.
TSIA conferences offer extensive insight and actionable takeaways for those in the subscription sales community.
You’ll find sessions focused on:
Have questions about navigating the impact of the COVID-19 pandemic? Ask your peers at TSIA Exchange—a free forum for technology, services, sales, and product teams to ask questions and get answers together.
This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.
VP, Integrated Services Sales
Senior VP and GM, North America Sales and Service Delivery
VP of Corporate Intelligence, Integrated Planning and GTM Strategy
Juan Pablo Jiménez
COO and Business Operations VP, Citrix Americas Region
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.