Education Services

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Your Resource for Navigating this Economy

With the current economic conditions, companies are talking about cutting costs... but cutting in the wrong places could have long term negative impacts.

Where do you cut back to reduce costs without compromising productivity or profits? And how do you find places where you can actually grow revenue? TSIA can help you with that.

From implementing education-as-a-service offers to properly targeting the existing install base, and a whole lot more, we’ve got you covered.

There’s no better time than now to be a TSIA education services member!

Get Customer Training Best Practices and Advisory with TSIA

Are you struggling to define a successful customer training strategy that will lay the foundation for continued customer success? TSIA’s data-driven insights, peer-learning opportunities, and detailed analysis of top customer training trends allow our members to successfully increase product adoption and customer usage within their organizations. At TSIA, we have a dedicated research practice and a team of industry experts to help technology companies build and grow their customer training programs, called "Education Services." TSIA’s Education Services membership can provide your organization with the most comprehensive benchmarking data in the industry, exclusive insights on current trends, and expert advice along the way. We help your organization train customers for long-term success.

Top Customer Training Challenges

Here’s a look at the top business challenges we’re currently helping our
Education Services members across the globe solve:

Driving Content Consumption

Subscription Model Definition

Education Services Metrics

Education Services Strategy

Education Services Business Model

Expand to see more business challenges we can help you solve+

Driving Content Consumption

What practices and tactics can the ES organization employ to help drive continuous content consumption?

Subscription Model Definition

What components of a subscription model will be used to define the offer; individual vs. enterprise, all access vs. limited access, all modalities vs. some modalities, etc.?

Education Services Metrics

What metrics are companies using to evaluate the health and effectiveness of the ES business?

Education Services Strategy

What is the alignment of the company with the education services strategy and charter, and vice versa, in support of a corporate XaaS business model?

Education Services Business Model

What does the investment, margin, and profit profile look like in a revenue-generating education services business?

Free and Fee-Based Education Offers

How can we have an end-to-end free/fee strategy in which both free and fee are integrated throughout the customer product journey?

Role of ES in Customer Success

Is education services integrated into the customer success strategy? What is the role of the ES organization in the fulfillment of customer success?

Using Analytics to Grow the ES Business

What data does education services mine and analyze to demonstrate value, help drive product adoption, enable content consumption, and make informed business decisions?

Content Development Strategy

How do we develop and deploy education content effectively and efficiently?

ES Pricing Practices & Policies

What are the approaches used in establishing base price for classroom, virtual and onsite training, and e-learning? What are key considerations when evaluating pricing mechanisms such as subscription plans, training credit programs, etc. What are the considerations for fee to free in pricing strategy?

Establishing, Building, and Deploying a Certification Program

What are the considerations for establishing, building and deploying a certification program for customers, partners and/or internal employees?

Digital Strategy

What are the considerations for leveraging digital transformation/strategy in the customer learning experience?

TSIA Can Help

Whether your company is still trying to answer the question, “How should we develop an education services program?” or you’re part of a mature customer training organization, TSIA can help you and your team drive profitable growth and increase product adoption.

Experience Our Customer Training Research

Get solutions to your customer training challenges around pricing, renewal, social strategy, and more.

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Member Spotlight

Data Analytics and Education Services

Using TSIA's 5-step Consumption Analytics Framework, this case study examines Juniper University Education Services (JUES) journey to data powerhouse.

Optimizing Education Revenue in the New Normal

In this TSIA webinar, we’ll discuss current revenue status and review some approaches customer training orgs can take to maintain and grow revenue.

Research Report

TSIA Education Services Benchmarking

This report provides details on TSIA's current benchmarking methodology for education services.

Stories from the Frontline Managing an Education Business Amid a Pandemic

Join us to hear the frontline experiences of two TSIA member companies who are adapting their models to fit and address current challenges.

Research Report

Slides | Customer Training in the Time of Coronavirus

Get insight into how COVID-19 is impacting customer training organizations today and how they’re responding to current challenges.

Customer Training in the Time of Coronavirus 1

Learn about the impact of COVID-19 on customer training and what the education landscape will be post COVID-19.

Research Report

The Impact of COVID-19 on Classroom Training

What happens to education revenue when it is highly dependent on face-to-face training and most of the world is mandating social distancing?

The State of Education Services 2020

In this 45-minute webinar, you’ll learn how customer training and education services continue to evolve in 2020 and beyond.

Research Report

The State of Education Services: 2020

TSIA's "The State of Education Services" report covers trends in the marketplace and how they impact education organizations.

Fortifying the Customer Success and Education Services Handshake

Join us to learn key practices that constitute the building blocks for creating a solid customer success and education services partnership.

Data View

The Customer Success and Education Services Handshake

Best practices relative to the interactions between education services and customer success organizations.

Data View

Public Classroom Training

This report provides the findings from the TSIA Public Classroom Training Quick Poll.

Attend a TSIA Conference

TSIA conferences offer extensive insight and actionable takeaways for those in the education services community. You’ll learn how to streamline your services while improving customer satisfaction and decreasing attrition rates. In addition, you’ll find the answers to the following questions:

Beyond the smile sheets: How is education services measuring value?
How is education services partnering with other service lines to enhance or improve the customer experience?
Which technology education services is using in the provision of its learning and content development?

Learn More

Experience Our Community

Join our community of education services leaders.

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Meet Our Education Services Research Executive

This expert research executive heads up our education services research practice.